Find Hanami

Goals

Design a lightweight, intuitive app that:

• Shows current and upcoming blooms
• Highlights where to see them
• Works quickly on-the-go
• Requires no account or onboarding friction

Pain Points

Travelers in Japan often struggle to:

• Know which flowers are currently blooming
• Find reliable, location-specific bloom spots
• Plan visits around short bloom windows
• Avoid information overload from scattered sources

Target Users

• Tourists visiting Japan
• First-time visitors unfamiliar with regional bloom cycles
• Casual travelers who want quick, visual answers
• Photography and nature enthusiasts

Design Principles

• Season-first: Time and nature drive the experience
• Low friction: No login, no setup, no learning curve
• Clarity over depth: Useful info, not encyclopedic content
• Mobile priority: Designed for outdoor, one-handed use

Seasonal Bloom Feed

• Monthly bloom highlights
• Flower-focused discovery instead of event-based listings

Location-Based Discovery

• Curated bloom locations across Japan
• Easy scanning by region and flower type

Bloom Alerts (Concept)

• Notify users when blooms reach peak season
• Designed as opt-in and non-intrusive

Map View

• Visual exploration of bloom spots
• Ideal for trip planning and spontaneous exploration

Challenges

• Balancing simplicity with usefulness
• Designing for users unfamiliar with Japanese geography
• Creating value without personalization or accounts
• Working within Base44's constraints while maintaining polish
• Manually adding images to the database because AI can't source them

Outcome

Find Hanami demonstrates my ability to:

• Identify a focused travel problem
• Design a clear MVP with restraint
• Make intentional product decisions
• Build and ship a functional app, not just screens